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How Do I Set The Price On My House?

While this video simplifies things to help you remember: your aim is to get the best price AND terms in your market during the period you’re selling. Market conditions interest rates and competition all matter. The price you want, and the price a buyer will pay are...

How Is A Home Marketed?

As you’ll see in the video, every home and market is a unique situation. Good marketing plans are specific to both. But every plan will include: Preparation Pricing and Marketing Activities. Preparation takes time – typically, months. Homes must be in “show”...

What Is Mortgage Insurance?

Like the video shows, mortgage insurance is a policy that protects lenders against some or most of the losses that result from defaults on home mortgages. Like home or auto insurance, mortgage insurance requires payment of a premium, is for protection against loss,...

How Can I Improve My Home’s Value?

Buyers generally seek the least expensive home in the best neighborhood they can handle. Like the guy in the video says, you want to present a home that fits in the neighborhood but doesn’t stand out too much. For example if neighbors are all 4 bedrooms, 3 baths and...

Why Use A REALTOR®

A state license is required to sell real estate. But roughly half of those licensed take the additional step of becoming a REALTOR®. As we show you in this video, only members of the National Association of Realtors – NAR – are entitled to use that...